Hello my Shannon K Family!
Technically I know this post should be my re-launch post but since the holidays are just around the corner, I wound up posting my holiday gift guide first. So if you still haven’t done your holiday shopping, then definitely check it out for some ideas.
But anyway, if you follow me on social media, then you know how I’ve never really blogged consistently. So I’m really excited about this re-launch and I wanted to share with you just what inspired this massive decision.
WHY I DECIDED TO REBRAND
Blogging felt like a chore.
In hindsight, there was never any real incentive for me to sit down and write. Sure I used it as a form of procrastination, but it felt like pulling teeth. So then I found ways to procrastinate on blogging, and the day would end with me having accomplished absolutely nothing.
Consequently, I uploaded haphazardly written posts that had no real passion. As if I was back in high school again and I was forced to write an essay that I didn’t want to write.
So then what changed?
What made me come back and re-launch this blog? Well, why does anyone take up something that they had previously give up on? They miss it. And likewise, I missed blogging. But I didn’t know it back then.
You see, I was just tired of trying so damn hard. My self-esteem had plummeted and I found myself having daily breakdowns. I felt like something was wrong with me but I didn’t know how to fix it.
I said “screw this” and wrote a short post declaring my hiatus because I honestly didn’t want to deal with my blog anymore. It felt like a bad memory and I wanted it gone.
And as soon as I stopped trying to force it out, a switch flipped.
SO WHY FANDOMS?
What inspired me to rebrand my blog from a millennial lifestyle blog to a fandom/entertainment blog was actually the inspiration of a young girl by the name of Alana King. She is a college student who makes YouTube videos about Supernatural. If you haven’t guessed yet then I shall tell you that yes, I also have Supernatural to thank for inspiring me to try blogging again.
During my hiatus, I realized just how much certain TV shows and specific bands have impacted my life. Though I never outright declared myself as a fangirl before, calculating how much I spend on concerts and fandom driven events sparked a lightbulb moment
I know first hand the difficulty of fully expressing one’s fandom love. Either you can’t financially afford to don fandom merch or you feel too embarrassed to declare your love. Both reasons are valid but still, neither reason should stop you. It used to deter me, but no more! I’m not letting anything stop me from gushing about my beloved fandoms.
You shouldn’t either.
There are reasons why you fell in love with the fandom that you did, so take pride in that!
THE REBRAND CHANGES
I don’t want to change my entire brand anyway, I simply want to change my content.
I’m still the goofy, slightly irrational girl who loves to travel and go on spontaneous day trips. I still love exploring and I still try to be as genuine and transparent in my work as I possibly can.
The name reflects that since Shannon is my name and K is my middle initial. I find Simply Shannon too common and let’s be real, what exactly does Simply Shannon mean anyway? It can mean anything and I didn’t want that vagueness surrounding my brand.
But since my content is changing, my graphics and layout should reflect this, don’t you think?
Both my profile picture and banner for all of my social media were brightly colored and ‘artsy’. I’ve now replaced this willy nilly and consequently lackluster theme with a more passionate, intense one.
And since Supernatural has strongly influenced my life recently, I wanted to pay homage by using the Hunter’s Journal as inspiration.
I know, because of this, it may be somewhat confusing navigating this blog. If you’re not a Supernatural fan then you might not get the references throughout the blog. So to help all of my non-Supernatural fans, I’ve put together a lexicon. It explains each menu tab and the type of content found in each.
Of course, I continue to share my personal journey (this IS called Shannon K) with intentional living advice and genuine stories from my life. Most importantly, I want my blog to become a community.
So if you want to join me in living life the fangirl way, I encourage you to join my Shannon K Family. That way, we can connect on a more personal level than on here or social media.
What are your thoughts on this rebrand? What kind of content do you want to see on this blog? I would love to meet my fellow fangirls! Doesn’t matter which fandom! So let’s start the conversation below.
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